Media Contact:

Pam Selker Rak


For Immediate Release


LITTLE CHUTE, WI, JULY 15, 2008 – LoanSifter ( and LeadMailbox ( announce a strategic partnership to help loan officers not only increase the number and quality of leads they manage, but also deliver more services by helping them find precisely the right loan product to meet the borrowers’ unique needs and scenarios.

“LeadMailbox is the industry’s first lead management system, and it’s a perfect complement to our product and pricing engine,” said LoanSifter president Bruce Backer. “The integration offers loan professionals the best of both worlds, by not only better managing their lead pipeline, but also extending services to their borrower base. Now, they can offer more by leveraging quality leads through LeadMailbox, and using LoanSifter to pinpoint the right loan for the right prospect – in an extremely fast and productive manner.”

As part of the cooperative agreement, LoanSifter customers will have the ability to add the LeadMailbox system to their offerings; and LeadMailbox’s customer base will have the ability to directly access LoanSifter’s powerful and customizable product and pricing engine.

Ryan C. Broughton, president of Royal Capital Group based in Long Beach, California, is using the LeadMailbox and LoanSifter product and has already seen significant value. “In the current Real Estate and Mortgage Markets, efficiency is everything,” Broughton said. “Having the ability to quickly price loan scenarios without having to manually populate information from program to program saves us a significant amount of time. The integration between and is very exciting and just another piece of growing technology that is helping my company increase efficiency, organization and ultimately our bottom line.”

According to Rick Doyle, co-founder of LeadMailbox, “Leads are the core of any business, and a quality lead management system is necessary for loan professionals to get the highest return for the lead investment. The integration between LoanSifter and LeadMailbox gives loan professionals another avenue for extending their mortgage toolkit services for their prospects and customers. The powerful capabilities of LoanSifter benefit both the borrower and the lender, and that’s what is so appealing to our customer base.”

About LoanSifter

LoanSifter Prime is a fast, customizable engine focusing heavily on the product decisioning and pricing needs of the Prime/Alt-A market. LoanSifter Subprime efficiently handles the heavy underwriting guidelines required in the Non-prime market. Its robust offerings position LoanSifter as the industry’s most comprehensive comparison search for Prime, Alt-A, and Non-prime pricing and pre-approvals. For more information, call 920.268.4770 or visit

About LeadMailbox

LeadMailbox, based in southern California, was founded in 1999 by Rick Doyle and Dan English. The founders have been in the mortgage lead industry since 1995, and have since expanded to other industries across the US. LeadMailbox offers the best combination of user-friendly features and cost-effective pricing model. The company has streamlined the lead delivery and management process, offering a turnkey, secure, 100% web-based solution. For more information, call 888.317.1130 or visit

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