Product & Pricing Search Engine for Mortgage Originators

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"LoanSifter, with 3.0, demonstrated once again they listen to their users, meeting the ever increasing and changing needs of the lending community."
Dale K., California
"LoanSifter 3.0 is a phenomenal product. It is so easy to be visible to realtors and other potential business!"
Christopher L., California
"We love LoanSifter…it is so fabulous. We use it as a regular part of our prospecting campaign. Not only does it keep you up to date on the market, but more importantly, it keeps your name in front of your prospects on a daily basis. Today alone, I had 5 prospects get back to me asking for more information on the various customized loan programs. Rates are changing so rapidly. . .with this feature you are heads above the rest."
Debbie K., California
"I can’t compliment you enough on your new Consumer Pricing Portal. It is so good you should call it 4.0."
Steve H., New York
"I had a tour today of 3.0 with Michael and I wanted to let you know that I’m downright impressed with the complete quality of user experience. "
Joe P., Florida
"I think this is awesome. It saves us a ton of time."
Erika W., Nevada
"Man, I am just thankful for this LoanSifter so that I don’t go blind reading rate sheets!!!! As I get more acquainted and more efficient using this I am looking forward to more time on the golf course!! "
Barbara H., California
"This is exactly what I wanted to do. I didn’t think it would be this easy. You’ve really set this up intelligently. I think it is great."
Michael H., Arizona
"My apologies...LoanSifter is just soooo much better than the competition! Thanks for checking and the great response time!"
Eric W., Arizona
"With LoanSifter, we were able to comparative shop and with the same rates make more money and in some instances target the money we wanted to make and lower the clients rate to close a deal we would not have closed otherwise. It’s already paid itself off for the next 20+ years after 2 weeks."
Nick W., Pennsylvania
"NYLX is not bad. It's just not close to what you do."
Dave G., Colorado
"Thanks. Your system totally rocks! I love it."
Hans B., California
"This is the greatest tool and I am very appreciative that it is available…"
Dawn L., Oregon
"LoanSifter provides my Bank with accurate pricing fast. We find it incredibly convenient to have LoanSifter sift through the 15 pages or more of each of our Correspondent Banks’ Rate Sheets, and within seconds LoanSifter accurately shows the best possible rates available to our customer with all of the various adjustments included."
Dorothy V., Illinois
"LoanSifter enables us to provide our entire organization a simple and comprehensive strategy to find, evaluate, and propose the best available loan programs from our existing Lender relationships. This instant ability helps us ensure our organization, our originators, and most importantly, our borrowers, always get the most beneficial option available, period."
Mark C., Florida

Media Contacts:

Media Contact:

Pam Selker Rak

412.221.4550

For Immediate Release pam.rak@mktgcommunications.com

LOANSIFTER LAUNCHES LOANSIFTER PRIME 2.0
LOAN PRICING AND SEARCH ENGINE

LoanSifter Prime 2.0 is now available online at www.loansifter.com

LITTLE CHUTE, WI, AUGUST 12, 2008 – LoanSifter (www.loansifter.com) is pleased to announce the commercial availability of its feature-rich LoanSifter Prime version 2.0. Together, the robust enhancements to LoanSifter Prime 2.0 empower loan professionals to increase productivity, make more informed decisions, and provide better, customized service to borrowers:

“Best Execution” strategy runs many scenarios simultaneously, allowing loan professionals to review many product types concurrently. LoanSifter Prime runs all combinations of Product Terms, Doc Types, AUS types, Employment Types, and Prepay Options through every search – without adding confusion – and is able to uncover the best product selections in addition to pricing options.
Each search in LoanSifter Prime 2.0 is the equivalent of 1,500 searches run in the previous release.
Easy-to-read chart helps loan professionals quickly determine loan rejection reasons.
Significantly more thoroughness to guidelines and pricing by through new, optional search criteria (such as Cashout Amount, DTI rejections, PITI, Employment, FTHB, NPRA, Foreign National).
Preview additional pricing when selecting the program from a specific lender.
Filter templates are included so loan professionals can run and monitor scenarios based on predefined subsets of lenders.
A pricing desk feature is included for more control over margins and pricing. The account manager can react quickly to an offer they wish to promote internally.
Enhancements to the Opportunity Monitor enable loan professionals to better define and react to the triggering events for borrowers.

Hans Bruhner, managing partner of First Priority Financial based in Forestville, California, is using LoanSifter Prime 2.0 and is seeing significant value. “LoanSifter Prime 2.0 is positively affecting the way I conduct business,” Bruhner said. “More than ever, borrowers are rate-sensitive, and having the ability to very quickly price loan scenarios simultaneously without having to manually populate information from program to program or look at rate sheets saves an incredible amount of time and headaches. It makes us more nimble and responsive in how we service customers; and the borrowers are thrilled when we can save them money using the most advanced tool on the market. It’s obvious that this product was developed – and is enhanced – with the loan professional in mind.”

“In today’s competitive lending environment, loan professionals want the most powerful pricing and search engine tool that will enable them to increase productivity and provide better, and more specialized, service to their borrowers,” said Bruce Backer, president of LoanSifter. “The launch of LoanSifter Prime 2.0 marks a new era in meeting these goals through a ‘best execution’ strategy enhancement that enables loan professionals to make more informed decisions by having a thorough preview of all product term options, not just the single product they were searching for. This not only saves a tremendous amount of time, but also provides the loan professional with the ability to present their clients with the most competitive products and rates that best match their unique scenario.”

About LoanSifter

LoanSifter is the industry’s most comprehensive comparison search for mortgage pricing and pre-approvals. LoanSifter 2.0 is a fast, customizable web-based technology focused on the product decisioning and pricing needs of the loan origination market. For more information, call 920.268.4770 or visit www.loansifter.com.

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